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Administration of chemical companies in Medellin with a tendency towards the organization 4.0Administración en empresas químicas de Medellín con tendencia a la organización 4.0
(Universidad Nacional Abierta y a Distancia, UNAD, 2020-02-20)
Chemical companies have a focus on sales and not marketing, which has been a reason that makes it difficult to join a 4.0 organization (Li, 2018). The objective of the article is to identify the characteristics of chemical companies in order to adapt to organizations 4.0 from a marketing perspective. Organizations 4.0 are a business model where the behaviors of digital customers participate, which forces a traditional ...
Management of the internationalization processes applicable in BoyacaAdministración de los procesos de internacionalización aplicables al Departamento de Boyacá
(Universidad Nacional Abierta y a Distancia, UNAD, 2020-02-20)
To carry out a successful internationalization process, implies for the economies, an adaptation of models or structures according to their growth and development conditions. For Boyaca the panorama suggests that is necessary to join forces and face the challenges that internationalization processes involve. Therefore, the main objective of this work is to determine the structure (s) of internationalization processes ...
Management of the internationalization processes applicable in BoyacaAdministración de los procesos de internacionalización aplicables al Departamento de Boyacá
(Sello Editorial UNAD, 2020-02-20)
To carry out a successful internationalization process, implies for the economies, an adaptation of models or structures according to their growth and development conditions. For Boyaca the panorama suggests that is necessary to join forces and face the challenges that internationalization processes involve. Therefore, the main objective of this work is to determine the structure (s) of internationalization processes ...
Administration of chemical companies in Medellin with a tendency towards the organization 4.0Administración en empresas químicas de Medellín con tendencia a la organización 4.0
(Sello Editorial UNAD, 2020-02-20)
Chemical companies have a focus on sales and not marketing, which has been a reason that makes it difficult to join a 4.0 organization (Li, 2018). The objective of the article is to identify the characteristics of chemical companies in order to adapt to organizations 4.0 from a marketing perspective. Organizations 4.0 are a business model where the behaviors of digital customers participate, which forces a traditional ...