Please use this identifier to cite or link to this item:
https://repository.unad.edu.co/handle/10596/78831Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | Camargo, Lilia Andrea | |
| dc.coverage.spatial | cead_-_bucaramanga | |
| dc.creator | Chaparro, Yenifer Carolina | |
| dc.creator | Barragan Martinez, María Camila | |
| dc.creator | Moreno, Jairo Fabianny | |
| dc.creator | Quintero, Marly Valentina | |
| dc.date.accessioned | 2026-02-17T14:12:36Z | |
| dc.date.available | 2026-02-17T14:12:36Z | |
| dc.date.created | 2026-01-24 | |
| dc.identifier.uri | https://repository.unad.edu.co/handle/10596/78831 | |
| dc.description.abstract | Este documento presenta el planteamiento de un plan estratégico Empresarial aplicado a la empresa Makro Supermayorista S.A., específicamente en la sede Calle 80 de la ciudad de Bogotá. El trabajo se construye a partir del proceso desarrollado durante el diplomado correspondiente, integrando los resultados de las diferentes fases sobre el análisis y el diagnóstico organizacional. | |
| dc.format | ||
| dc.title | Formulación plan estratégico empresa Makro en Bogotá | |
| dc.type | Diplomado de profundización para grado | |
| dc.subject.keywords | Ética Organizacional | |
| dc.subject.keywords | ISO 26000 | |
| dc.subject.keywords | Lineamientos de la norma ISO | |
| dc.subject.keywords | Planificación Estratégica | |
| dc.subject.keywords | Sostenibilidad | |
| dc.description.abstractenglish | This document presents the development of a strategic business plan applied to the company Makro Supermayorista S.A., specifically at the Calle 80 branch in the city of Bogotá. The work is constructed based on the process carried out during the corresponding diploma program, integrating the results from the different phases of organizational analysis and diagnosis. | |
| dc.subject.category | Administración de Empresas | |
| Appears in Collections: | Diplomado en Gerencia Estratégica y Responsabilidad Social Empresarial | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| mcbarraganm.pdf | 598.28 kB | Adobe PDF | View/Open |
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