Please use this identifier to cite or link to this item:
https://repository.unad.edu.co/handle/10596/17857Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.advisor | Pomares Angulo, Xiomara | - |
| dc.coverage.spatial | cead_-_josé_celestino_mutis | spa |
| dc.creator | Colorado Ramírez, Jhon Alexander | - |
| dc.date.accessioned | 2018-05-05T16:58:13Z | - |
| dc.date.available | 2018-05-05T16:58:13Z | - |
| dc.date.created | 2017-10-10 | - |
| dc.identifier.uri | https://repository.unad.edu.co/handle/10596/17857 | - |
| dc.description.abstract | Esta propuesta está diseñada para identificar la viabilidad de exportar la Gulupa, producida en la Región de Samaca en Boyacá con el fin de incursionar en un mercado internacional soportado en un marco legal y comercial para su correcta exportación. | spa |
| dc.format | spa | |
| dc.format.mimetype | application/pdf | spa |
| dc.language.iso | spa | spa |
| dc.publisher | Universidad Nacional Abierta y a Distancia UNAD | spa |
| dc.source | Universidad Nacional Abierta y a Distancia | spa |
| dc.source | Repositorio Institucional de la Universidad Nacional Abierta y a Distancia | spa |
| dc.title | Estudio de viabilidad para la exportación de la gulupa producida Samaca – Boyacá | spa |
| dc.type | Proyecto aplicado | spa |
| dc.subject.keywords | Agroindustria | spa |
| dc.subject.keywords | Gulupa | spa |
| dc.subject.keywords | Mercadeo | spa |
| dc.description.abstractenglish | In this project we are looking forward to help the small producers of Gulupa in Samacá, so they can be able to export their product and make a profitable market to get to Holland in Europe. To make this possible and through the document we have the development of different topics like characterization of the product, follow by strategic commercial development of the area at the national level, regional and national competitiveness, brand positioning, export process and strategies for positioning in the international market which will give us the appropriate notions to determine the central axis of this plan. All this come out as a result of the need that the small producers have to make their product known by the world, and also to show better options of distributing the product and obtaining higher incomes in which they give guarantees for the sustainability to the producers, that will allow the consolidation of their production and the continuous improvement in the quality of their product this would lead to the growing process of agronomy in the region. | spa |
| dc.subject.category | Gestión de poyectos | spa |
| dc.type.hasVersion | info:eu-repo/semantics/acceptedVersion | spa |
| dc.type.spa | Trabajo de grado | spa |
| dc.rights.accesRights | info:eu-repo/semantics/openAccess | spa |
| dc.rights.acceso | Abierto (Texto Completo) | spa |
| Appears in Collections: | Administración de Empresas | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| 1003764539.pdf | Estudio de viabilidad para la exportación de la gulupa producida Samaca – Boyacá | 647.04 kB | Adobe PDF |  View/Open |
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